Correct Answer : Option (C) - ICICIdirect iLearn
ICICI Securities (I-Sec)
on Wednesday(29th June 2022) announced the launch of "ICICIdirect iLearn"
, a learning app for customers to easily access content curated around several financial products and stock market topics.
“This will equip customers with the robust knowledge required to better assist them in their investment journey," I-Sec said in its statement.
There has been a massive spike in the participation of small investors in the stock market in the last few months. As per data from BSE, the total number of investors as on June, 2022 stood at around 109 million, a 51% increase Y-o-Y. Out of the overall customer base of I-Sec, millennials and Gen Z formed more than 80% of its active customer base in the past three years. Additionally, 85% of customers acquired by I-Sec in Q4-FY22 were from tier II & III cities, as per data from I-Sec.
'ICICIdirect iLearn' aims
to familiarise investors with the knowledge on financial or investment tools by including both, standard and contemporary content, catering to the requirement of beginners as well as evolved investors," I-Sec said..Source : Mint