How comfortable are you with using digital marketing tools and platforms?
Digital marketing is a growing field, and employers want to know that you’re familiar with the latest tools and platforms. If you have experience using digital marketing tools, highlight your skills in this area. If you don’t have any experience, explain how you would learn these skills if hired.
Example Answer : I’ve been working as a key account manager for three years now, but I also have some experience with digital marketing. In my previous role, I worked on a campaign where we used social media influencers to promote our product. We found that influencers were more effective than traditional advertising because they had a large following who trusted their opinions. I think it’s important to use all available resources when promoting a product.