Adobe Experience Manager (AEM) offers a wide range of features to help businesses create, manage, and deliver personalized digital experiences. Here are its core features:
1. AEM Sites (Web Content Management) :
- Drag-and-drop content authoring with a WYSIWYG editor.
- Template & component-based architecture for consistency and reusability.
- Headless CMS capabilities with APIs for omnichannel content delivery.
- Multi-site management to handle multiple websites and languages from a single platform.
- Personalization & targeting with Adobe Target and AI-driven recommendations.
2. AEM Assets (Digital Asset Management - DAM) :
- Centralized asset storage for images, videos, and documents.
- AI-powered Smart Tagging & Search for quick content discovery.
- Dynamic media & image automation for optimized content delivery.
- Version control & asset approvals for streamlined workflows.
3. AEM Forms (Customer Forms & Document Management) :
- Create and manage interactive web forms & documents.
- Pre-fill, auto-complete, and validation to enhance user experience.
- e-Signature integration (Adobe Sign) for secure digital transactions.
- Data-driven personalization for customized forms based on user input.
4. AEM Screens (Digital Signage) :
- Deliver content to digital displays & kiosks across multiple locations.
- Cloud-based content management for remote updates and scheduling.
- Interactive experiences using touchscreens and IoT devices.
5. AEM as a Cloud Service :
- Fully scalable & cloud-native solution with automatic updates.
- Auto-scaling and self-healing infrastructure.
- Continuous deployment & seamless upgrades without downtime.
- Integration with Adobe Sensei AI for content insights and automation.
6. Workflow Automation & Collaboration :
- Custom approval workflows for content publishing.
- Task management & notifications for teams.
- Role-based access control (RBAC) to manage permissions.
7. Integrations & Extensibility :
- Adobe Analytics, Adobe Target, Adobe Commerce for enhanced digital experiences.
- API-first approach for integrating with third-party applications.
- GraphQL & REST API support for headless content delivery.
8. Security & Compliance :
- Cloud security & compliance (ISO 27001, GDPR, HIPAA).
- Access control & encryption to protect data.
- Regular security updates to prevent vulnerabilities.