Correct Answer : ONDC
The newly minted Open Network for Digital Commerce (ONDC) is working to activate e-commerce in the agriculture domain in partnership with National Bank for Agriculture and Rural Development (NABARD).
As one of the first initiatives to drive ONDC enablement in the domain, ONDC and NABARD have come together to host the NABARD-ONDC Grand Challenge which aims to establish market linkages for the enabled players with market ready Farmers Producers Organisations (FPOs) in the country.
Aim : To promote development of innovative solutions that are likely to aid adoption of e-commerce in the agriculture domain.
ONDC CEO T Koshy told ET, for the NABARD - ONDC hackathon, they have more than 400 entities registered, out of whom around 250 are agri-tech startups while 150 are non-agri tech startups. Agri tech entities include Ninjakart, Agmart, John Deere, Arun Dairy Farm, and Udyami Kisan Agro Producer Company Limited..
Source : India Times