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Which company to sponsor the India cricket team kit as part of a Rs 350 crore deal?
A)
Puma
B)
Nike
C)
Adidas
D)
Reebok

Correct Answer :   Adidas


The Board of Control for Cricket in India (BCCI) is close to agreeing to a deal with German sporting goods giant "Adidas" to pay Rs 350 crore as the team’s uniform sponsor.

* Adidas will take the place of Killer Jeans manufacturer Kewal Kiran Clothing Ltd, which stepped in as a temporary sponsor last month after the original sponsor Mobile Premier League Sports (MPL Sports) backed out of the agreement in the middle of it.

* The previous sponsor MPL Sports is an athleisure wear and sports merchandise brand from Galactus Funware Technology Pvt. Ltd. The BCCI-MPL Sports kit deal was to last for three years from November 2020 to December 2023.

* However, despite BCCI’s request to stay on till 31 March, the fantasy sports company pulled out in January, after which Kewal Kiran took over as interim sponsor. MPL had come in after US sportswear company Nike’s term ended in 2020 after a 14-year-long association.

* The Adidas, Five Years deal is expected to begin from June 2023 and will last till March 2028..

Source : News18

Published On : February 22, 2023
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