Why would a company possibly want to spend more on PPC early on?

Social Media Optimization (SMO) - Quiz(MCQ)

It costs less early on

To let the competition know they are serious

To drive traffic to their site and increase awareness

None of the above

Correct Answer : To drive traffic to their site and increase awareness

Recently Updated in Social Media Optimization (SMO) Questions

What should a company post on Twitter?

New product launches

Significant company news

Occasional day to day posts of interest

All of the above

Correct Answer : All of the above

Why is the subject line of any email campaign important?

It let the receiver know they are about to be sold something

It gives the person an opportunity to delete the email before reading it

It is all the receiver sees besides the email address until they open the email

None of the above

Correct Answer : It is all the receiver sees besides the email address until they open the email

Why is there no specific definition of what is social media marketing?

Companies cannot come to one definition

It had not yet been widely accepted

There is not governing body over social media marketing

None of the above

Correct Answer : Companies cannot come to one definition

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